Are you an Entrepreneur, Small Business Owner, or Manager?

Do you have a small business with HUGE potential? Are you struggling to find the people you need to turn your businesses potential into profits? If so, Hire Power is your answer.

Don't Settle for Less Than Your Business Can Be


Everything You Need To Grow Your Business By Building An Amazing Team

The foundation of successful hires

Learn the foundation of successful hires and stop making hiring mistakes. Get clear about what your business really needs and the best way to get it done. Learn how to Get Clear, Get Real, and Get Results.

No qualified candidates for your openings? Not anymore.

Attract & Recruit gives you the step-by-step system to attract more qualified people so you can hire the right people & build better teams. You’ll be supported in a bigger way, so you can work on your business, while the right people are working in your business.

Choosing the one that will hit the ground running and add to the bottom line

Now that you have several qualified people to choose from; we need to make sure we choose the one that can actually do the job and will fit in with your team. You’ll learn how to design a selection process that works, interview like a pro, and hire with confidence.

Packed With Hiring, Managing, and Firing Templates, Forms, and Examples

Dozens of templates, forms, and examples for all things Hiring, Managing, and Firing. Including a sample employee handbook, confidentiality & non-solicitation agreements, a computer usage agreement, and much more.


Everything You Need To Grow Your Business By Building An Amazing Team


  • Clarity & Reality Program (retail value: $297)
  • Attract & Recruit Program (retail value: $497)
  • Interview Like A Pro Program (retail value: $297)
  • The Hiring Library (retail value: $297)





100% Money Back Guarantee

I'm so confident this will change your business, I guarantee it.
I want to accept your investment only if you are satisfied with it. So get Hire Power now, you get 30 Days to go through everything. If you don't feel that you've learned any new approaches to attract and find qualified candidates and gotten way more value than you invested in the course, contact Support@RikkaBrandon.com and ask for your money back.


“Rikka Brandon knows recruiting backwards, forwards and six ways to Sunday. But aside from being a Recruiting Powerhouse, she’s also a prodigiously successful entrepreneur — and a zero-fluff, maximum impact communicator. Readers will adore her frank business wisdom + flashes of humor. After all, to quote Rikka herself, ‘it isn’t that hard to find the right people if you know what to do.'”


“Most entrepreneurs find hiring and trusting people to carry our dreams next to impossible. Too many candidates are experienced interviewers and all too often their contribution ends right there. Then we have to spend time and energy dealing with the hiring mistake. Enter Rikka Brandon who shares the inside secrets of how to ferret out just the right people to build the team to realize your vision and dream. Her passion, depth of experience, humor and savvy open new horizons so you can give up the war cry of “I have to do it myself!” Thank you, Rikka, for your practical and inspiring ways.”


“It’s nearly impossible to find a business consultant who tells it like it is, sans ridiculous business speak or BS-ery. Rikka is crazy-smart, super experienced, incredibly helpful and knowledgeable. She’s a ton of fun to work with and she’ll never, ever sugar coat things or bury you with terms like “paradigm shift” or “action items.”



The Foundation Of Great Hires

Everyone agrees - Hiring well is crucial to your business's growth and success. But, no one tells you how to actually do it. Sure, there are blog posts and podcasts that touch on it, but for most people just get more confused about what they really need to do to succeed. So, I created a step-by-step process to take you from confusion to clarity.

Reality Checks

It’s easy to start to think you need a LOT more horsepower than you really do (or can actually support), so I developed some Reality Checks to help you make sure you are hiring for what you really need and can afford.

A System You Can Use Now + Forever To Hire Better

Every entrepreneur & business are unique. As your business grows your needs will evolve as well. Clarity & Reality grows with you. From hiring your first assistant to your first CEO Clarity & Reality is the framework you need to make great hires.

Examples, Templates, and Tools

Sometimes it’s nice to know what the “end result” looks like. So, we’ve stuffed tons of examples, templates, and tools into Clarity & Reality.

Insider Information

There is a lot you don’t know about hiring, like why it might make sense to pay a 50% temp agency mark up, or how to learn what jobs similar to yours pay, or the different ways you can build your team. Clarity & Reality is packed with insight and tools to help you make the best choice for you + your business.

"There's always a deep and often expensive lesson I learn in the process of hiring for my business. Labor gone wrong will shrink your bottom line. Hiring done right will boost your profits.

Clarity + Reality with Rikka was exactly the gut check I needed to evaluate the needs of the business I have TODAY. In one session I had answers and a clear plan of action to correct my hiring misfires.

When it comes to helping businesses hire the right way.... Rikka is the real deal. Clarity + Reality is my get clear cure. Before every hire I consider, this is now my official go-to process!"


Online Business + Accountability Coach thebottomline.accountants


Sometimes the fundamentals are actually FUN! This is the foundation of attracting, finding, and connecting with your ideal hires.

  • You’ll learn the critical first step most companies miss - that drastically reduces their ability to find and connect with the right people.
  • A simple process to show you how and where to show up to attract + engage the best people for your opening.
  • Say goodbye to scarcity. There’s no need to settle when you learn how to harness the power of your ideal hire profile.

Imagine opening your inbox to resume after resume of qualified people. Imagine actually being able to choose the best ones to interview - instead of interviewing any who is remotely qualified.

  • Learn the critical mistake most small businesses are making with their job postings.
  • Stop wasting money on the wrong job boards. Learn how + where to post your job to get the best results.
  • Learn the 4 crucial parts of a job posting that attracts and inspires the right people to apply.
  • Learn the 1 thing you MUST do to get the best possible results.

Stop spending $300 or more on your job postings. Learn about the free or low-cost tools professional recruiters use to find great applicants. Stop spending hundreds or thousands of dollars per job opening. This list alone is worth the cost of the course several times over!

  • How you can post jobs for less than you think on Job Board Aggregators like Indeed.com.
  • How to post jobs for free on LinkedIn - to your target audience.
  • Plus, over a dozen ways to get your opening in front of the right people for little to no cost.

There are a million ways to get the word out about your job opening, but unless you know which ones actually work you are stuck wasting time (and money).

  • How to think outside of the box and get in front of your ideal hires in ways your competition hasn’t even thought of yet.
  • Should you be using Social Media to recruit? I answer that question + show you how to get started if the answer is YES!
  • I’ve included my Candidate Attraction Worksheet + Example to show you how easy it is to build a plan to consistently attract + engage the best people.
  • Tools and Resources that are available to businesses for little to no cost to help you find employees (the ones that aren’t looking and won’t see your job posting).

Sometimes Job Postings just aren't enough. Learn how to go beyond "Posting & Praying" and learn how to take control of your recruiting results by learning how to find and connect with the talent you want.

  • How to develop a recruiting strategy that will get you in front of your ideal hires.
  • My 3 Favorite FREE places to source (find) people online. Plus, video screencasts of how to use the platforms for free.
  • How to use Boolean Search Operators to drill down from the millions of profiles online to the ones you actually want to talk to.

Finding people with the experience you want is just the first step. Next you need to start the conversation and spark a desire for them to learn more. You don't do this by being pushy or salesy, but by being complimentary and curious.

Once you've mastered this skill you will never settle for "good enough" candidates again.

  • Learn how to craft recruiting pitches that are complementary and curiosity-based.
  • Learn how proactive recruiting increases the quality of your applicants and radically decreases your competition.
  • How simple and easy direct recruiting really can be. You'll wish you'd started doing this years ago!
  • Just to make it even easier, I've included my Recruiting Conversations ebook. It is loaded with scripts and templates for any recruiting (or rejecting) situation. Copy and tweak to make them your own.


How to develop a selection process that drastically reduces your hiring mistakes and stops smooth talkers cold.

  • You’ll learn the system I use + recommend, PLUS how to adapt it for your market, industry, and opportunity
  • How to stop wasting time on people who you’re never going to hire (or who aren’t going to accept your offer)
  • How to make sure they can actually do the work you need them to do - before you spend a dime on payroll.
  • How to effectively use pre-employment testing and assessments to set you and your new hire up for success.


Learn how to conduct interviews like a pro

  • How to get the candidate to be truthful + real with you
  • Learn what questions to ask + when to ask them + how to ask them to get the info you need
  • The 2 simple ways you can supercharge your interviewing ability

Learn when it’s good to go out of the box + when it’s stupid

  • Don’t dress like a chauffeur or act like you're the assistant. Unless you’re trying to show them you’re comfortable lying in your business. If you are comfortable lying, this isn’t the program for you.
  • Why reference checks are a waste of time, here’s a hint… if you’ve ever gotten a bad reference from someone your candidate gave you, your interview process failed.
  • My SELL Method for interviewing - Learn how smart entrepreneurs approach interviewing to sell their opportunity and screen for fit, even as they get their applicants excited about the opportunity.


Below is an example video lesson and paired downloadable worksheet, right from HIREPOWER.


Still have questions?


Of course, I’m biased… but, the reality is, your best guess hiring is already costing your business a LOT of money.

According to Harvard Business Review over 80% of employee turnover is due to hiring mistakes. That means 4 out of 5 bad hires could have been prevented in the hiring process. Think of all the time and money you could save if you could avoid even ½ of those hiring mistakes.

Not sure how much your bad hires are actually costing you? Well, here are some stats…

According to HR.com, it costs $7,000 to replace a salaried employee, $10,000 to replace a mid-level employee, and $40,000 to replace a senior executive.

More than you thought?

Well, that is a bargain compared to the 30% of annual compensation the US Department of Labor estimates. For a $45,000 employee that’s almost $15,000.

Bad hires cost you a lot in wasted payroll, but they cost you even more time, energy, and sometimes customers.

Take this quick self-assessment to find out:

  • Are you sick of making bad hires, but aren’t sure what you need to do to get different results?
  • Do you change your mind from day to day about what kind of help you “really” need – from an assistant to a salesperson to a designer… there are so many ways to grow and so much help you could use!
  • Have you hired someone you thought would be great only to be disappointed or frustrated in their performance in the first few months?
  • Do you find a million ways to blame yourself when a team member isn’t performing?
  • Are you keeping employees who aren’t a fit, simply because you don’t have any faith you can do any better next time?
  • Are you just doing it yourself because it's easier than spending the time to find, hire, and train someone when they probably won’t work out anyway?
  • Do you feel like there aren’t enough (or any) qualified people out there?
  • Do you feel like you have have to choose from the mediocre people that apply because you're in a competitive market or industry?
  • Do you feel like you’ve “done everything” and still don’t have good people to choose from?
  • Have you been fooled by “smooth talkers” who were amazing in the interview and total dud after the first week on the job?
  • Have you ever thought “I suck at hiring?”

If you answered yes to only 1 or 2 of these you may not need Hire Power.
But, if you answered yes to 3 or more – Hire Power will rock your world.

It was developed by an entrepreneur for entrepreneurs.

Rikka has lived and breathed recruiting and hiring since 2001. She’s been an entrepreneur since 2003. She’s worked on thousands of searches, hired 500 people and placed over 400 more, earning millions of dollars in fees. She’s done well over 10,000 interviews and been paid by dozens of household names like Johnson & Johnson, BASF, Pella Windows & Doors, and Armstrong Industry.

After thousands of searches, she’s distilled the art + science of hiring into multiple programs that are based on a Learn, Take Action, Get Results format. As you are learning, you are working, so at the end of the training you have done the work, not just learned what to do. Because, you don’t have time to waste.

People RAVE about Rikka’s energy, her straightforward style, her ability to break the complex down into simple step-by-step processes, and make great hiring accessible to anyone.

You’ll get exactly what you need to move your business forward.

It’s for entrepreneurs, small business owners + managers who are sick of “settling” and are ready to finally have a system for finding the best people, who can take your company to the next level.

It’s for entrepreneurs who KNOW their business has more potential, but they just can’t seem to get the right people in place to achieve it’s full potential.

It’s for small business owners + managers that understand and believe knowledge is power, and that once you understand something, you can master it.

This is for you if you know your business has far greater potential than you’ve been able to achieve, you’re sick of relying on luck and best guesses to hire, and you are ready to hire rockstars who can hit the ground running and grow your business.

Some businesses that will benefit from Hire Power

Professional Service Business:

  • Insurance Agencies
  • Financial Services Agencies
  • Banks
  • Law Offices
  • Marketing & Advertising Agencies
  • Bookkeeping & Accounting Firms

Private Medical Practices

  • Physicians
  • Dentists
  • Chiropractors

Dealers & Distributors

  • Building Products & Building Materials
  • Cars / Trucks / Equipment
  • Food / Beverage
  • Sales Focused businesses
  • Sales & Service Based Businesses
  • Hotels
  • Restaurants
  • Hospitality
  • Retail Stores

Basically, the tools and trainings will work best for businesses that need to hire sales, service, and management roles.

Hire Power isn’t for solopreneurs who are thinking about hiring their first VA, or a part-time assistant. It’s not for people who are going to ask people to unethical or illegal activities. It’s not for people who intend to scam, harm, or hurt others.

It wasn’t designed for small town or rural hiring. There are unique challenges faced by businesses in low population areas and many of the strategies and tips require a minimum population of 100,000 to be truly effective. Yes, it will improve your responses, and help you choose better, but it’s not designed for small towns.

It’s not for people who are attached to their excuses + the way they’ve always done it.
It’s for people who are ready to take control and get results.

Well, it all started at a happy hour one night, and it sort of took on a life of it’s own after that, but to make a long story short…

At any given time there are 3.5 Million small businesses trying to hire in the US. Many of them are struggling to find qualified people. Not because they don’t exist, but because they don’t know how to get their opportunity in front of them.

I knew I could change that.

I wanted to change that.

According to the (NFIB) 55% of small businesses are hiring – or trying to hire. Of those 48% reported few or no qualified applicants for the openings, and 27% reported unfilled openings due to a lack of qualified candidates.

According the Wall Street Journal, overall, 43% of small-business owners said unfilled jobs were impeding their businesses from growth or expansion, and 33% had unfilled openings due to a lack of qualified people.

I have been an entrepreneur since 2003. I’ve hired amazing people and some disasters.
I love recruiting.
I love hiring.
I still found it challenging to do for my own business.

No wonder my friends were staying small and doing it all instead of trying to build the team they needed to achieve their business’s true potential.

So, I decided to share what I’ve learned about hiring with other entrepreneurs at a price they could afford – because I believe helping small businesses build amazing teams is an unbelievably powerful and amazing gift I can give to the world. Also, I’m a big believer in Karma, and by helping you, I’m also helping me.

If you bought each of the programs and built your own HR library, it would cost you thousands. But, you can get started today for as little as $97. That’s right – less than the cost of most job ads.
That depends, are you going to let me decide what you need, what you will pay, who you will hire, and manage them? If so, I can probably guarantee it. Actually, even I can’t stop a bad hire from happening now and again. Hiring is complicated, there is no “silver bullet” solution to avoid bad hires forever.

I’m so confident that the principles in Hire Power will work for you that I’ll give you 30 days to go through the program and use the advice. If at the end of the 30 days you don’t feel more confident about hiring and have noticed an improvement in your results, simply email Support@RikkaBrandon.com and ask for a refund. Show us that you watched the lessons, did the work, and executed on the plan, but didn’t get a far greater value than you invested, and we will send you a refund immediately.

Write Support@RikkaBrandon.com and we’ll be happy to help! Our business hours are M-F 9 am – 4 pm Central Time, we strive to answer all emails within 24 hours.


Everything You Need To Grow Your Business By Building An Amazing Team


  • Clarity & Reality Program (retail value: $297)
  • Attract & Recruit Program (retail value: $497)
  • Interview Like A Pro Program (retail value: $297)
  • The Hiring Library (retail value: $297)






I’m a bit of a freak of nature. I’ll admit it. I was born to be an entrepreneur – challenge, change, chaos, and excitement – sign me up! I am wired to recruit – I love the strategy of search, the thrill of the hunt, challenge of finding what a person is motivated by and of course, I LOVE closing the deal. I am crazy curious. I want to learn about anything that can help me succeed, but, mostly… I want to help entrepreneurs get from where they are – to where they want to be.

Hiring is a four letter word to most entrepreneurs.

I intend to change that. I’m here to make it easy, because it can be.

Want some “proof” that I know what I am talking about?

  • I’ve conducted over 15,000 interviews
  • I’ve reviewed hundreds of thousands of resumes
  • I’ve hired hundreds of employees as an Human Resources Manager
  • I’ve hired hundreds of people for my own businesses
  • I’ve placed over 400 people as a headhunter, earning millions of dollars in fees.
  • I have a less than 1% replacement rate (which means, my placements succeed)
  • I started my first business in 2003, at the age of 26
  • I hit a Million Dollars in sales at the age of 29 ( I went from a Million Dollar Business to Chapter 7 bankruptcy in I realized, the failure of my business was the opportunity to start again and do things in a better way – always keeping freedom in mind.
  • I dusted myself off, started my next business and earned over $150,000 in the 6 months following my bankruptcy.
  • I built a business that supported my genius, letting me do the work I loved (and avoid the stuff I hated)
  • I spent the next 5 years making between $200-$400K a year working about 30 hours a week.
  • I moved to Puerto Aventuras, Mexico with my husband and 2 young children for a year.