introducing
If you're struggling to get enough qualified applicants or get your offers accepted. You're in the right place.
Hire Power not only teaches you Rikka Brandon's proven recruiting and hiring methods, but it gives you the tools, worksheets, templates, examples, and scripts so you or anyone on your team can start to recruit and hire with confidence in just a few hours.
Competition for talent has never been more intense.
Most building products company have at least 25% of their workforce nearing retirement – with no clear plan to replace these veteran employees.
There are curently almost 5 million more jobs than people available to work, according to the U.S. Department of Labor.
The annual growth rate of the workforce is only 0.3% — and its expected to stay flat for the next 20 years. This problem is not going away.
The BLS predicts in 10 years, there will be 10 Million more jobs than people available to work.
Competition for talent has never been more intense.
Most building products company have at least 25% of their workforce nearing retirement – with no clear plan to replace these veteran employees.
There are curently almost 5 million more jobs than people available to work, according to the U.S. Department of Labor.
The annual growth rate of the workforce is only 0.3% — and its expected to stay flat for the next 20 years. This problem is not going away.
The BLS predicts in 10 years, there will be 10 Million more jobs than people available to work.
Don't Fall Victim To The 3S Cycle
Lack of good applicants
You’ve tried everything you can think of, but there just aren’t good applicants OR applicants who accept your job offer
Hiring the "Best that applied"
You believe this is just the “best” that is out there, and you’re forced to hire them–OR avoid hiring altogether
Bad Hires and Turnover
Underperforming employees cause internal problems and prevent your company from achieving your goals
Everyone who has hired enough times has settled
for a less-than-ideal candidate.
And they know that the reality is that when you settle – either by hiring the wrong person OR by not hiring at all–
you waste time, energy, and money.
Let’s End The 3S Cycle.
With the right training, tools, and processes you can change your recruiting and hiring results – quickly.
…includes everything you need to know to hire better.
That includes a few key concepts like:
Attraction
If you're frustrated by the lack of good people – this is the module for you.
In Attraction you'll learn the power of Attraction Based Recruiting and the step by step process Rikka's used for years to consistently attract, find, and engage qualified people.
The ideas shared in this module have helped multiple students and clients 10X their qualified applicants.
RECRUITING
In the Sourcing and Outreach Modules, you'll learn the secrets professional recruiters use to easily find and engage with people that have the right experience – even when they haven't applied to your job opening.
This is how your internal team can start getting “headhunter” results – without having to pay a $10K+ fee for every hire.
Interviewing
Now that you have more qualified candidates to consider – you need to pick one that will hit the ground running and thrive at your company.
The Interviewing Module is designed so you can copy and paste these interview best practices into your interview process and start selling your opportunities while screening for fit. You'll also learn the secrets to getting your offers accepted.
“Just wanted to give you an update to let you know just how helpful Hire Power has been for me. I have been a recruiting fool lately, and my efforts have not gone unrewarded. By implementing a lot of the strategies that you have taught us (along with some good old fashioned dogged determination and stick-to-itiveness), we have managed to hire 16 new employees in the last two weeks. That is insane for us and it literally could not come at a better time. So I just wanted to say thank you for all that you do, and to let you know that the President and I regularly sing your praises.”
jen mahaffy
Talent Acquisition, Medallion Industries
THERE ARE TWO WAYS TO USE
as a step by step guide
to building a recruiting and hiring process that you can use on repeat for every job, from customer service to the warehouse to branch managers. You or your team can copy and paste the exact framework to build an effective hiring system.
As a grab-and-go toolbox
course overview
The 8 modules of Hire Power include:
module one
CLARITY & REALITY
How great hires start (and how much you'll need to pay)
Start With Clarity
- Increase your hiring success rate and find people who are looking for a career and not a job but using The Clarity Code Framework to get clear on what you need and why.
What’s The Reality
- Use The Team Assessment to decide if you can fill this role internally from within your organization.
- Use The Hiring Options Assessment to decide what type of support you should hire to do the job so that you get the most value for your investment Bonus: The Hiring Options Ebook.
- Take The Finance Assessment to decide if you can afford this role plus what you can do if you can’t afford them right now.
- Learn how to use Compensation Benchmarking to find out exactly what your competitors are paying and how you compare to the rest of the market.
Assemble The Job Description
- Use your answers from the Clarity Code Process to clearly define what people need to do to succeed in this role and provide a clear ROI to the business.
- Use the Job Description Template to easily and quickly assemble the job description – even if you’ve never written one before.
Compensation vs. Expectations – How Much Is Enough?
- Learn how do compensation research (for free) (This is great if you’re in HR and are struggling to get your hiring managers to understand how much people cost in today’s market.
- Learn the best way to understand what it’s going to cost to get the level of experience you want.
- You’ll learn how to think beyond money to sweeten your offers
MODULE 2:
ATTRACTION
How to get more qualified and interested job applicants
Your Ideal Hire Profile
- Use The Ideal Hire Worksheet to create your ideal hire profile so that you know exactly how and where to show up to attract your ideal hire.
Identify Deal Breakers
- Complete The Deal Breakers Exercise to learn how simple it can be to save time by eliminating candidates you don’t want to hire and that won’t accept your offer early in the process
Figure Out Your Keywords
Use The Keyword Brainstorming Process and learn how to use keywords to increase how high your job shows up in results and how many different searches it will show up in. This is the key to getting in front of more of your ideal hires and showing up in semi-passive job seekers inboxes.
Write Your Job Ad
- Follow The Six Step Job Ad Framework to get clear about how you can use strategy and psychology to attract your ideal hires and get them to apply.
- Use The Job Ad Template to easily create a proven job ad that has lead to 10x increases in qualified + interested candidates.
- You’ll learn the secrets used by professional recruiters to get more qualified applicants (and less unqualified ones!)
Post Your Job Ad
- Get the Word Out! Follow our system to help you brainstorm where to post your Job Ad and post your Job Ads on your chosen platforms.
- Use the Job Ad Posting Tips Checklist to make sure you get the most out of each Job Ad you post.
Recruiting Hacks That Save Time
Save time by streamlining your candidate review process and automating your recruiting process
MODULE 3:
SOURCING
How to find people that have the experience you want, that aren’t applying to your job postings.
Introduction To Sourcing
- You’ll learn how to go beyond “posting and praying” someone good applies and take charge of the quality and quantity of your candidates.
- You’ll learn how easy it can be to find people with the experience you want and need.
Your Sourcing Keywords
- You’ll learn how The 3 W's Framework makes it easy for you to find the people you want and need.
- Easily decide the best place to spend your time and money based on our sourcing platforms overview.
How To Source
- Use Rikka's proven process to identify at least 20- 50 people with the experience you want to reach out to about your position
- You’ll learn the tips and tricks of what to look for and how to decide who is worth reaching out to (and who is going to be a waste of time).
Walkthrough of www.indeed.com
Get Rikka’s top tips honed over thousands of searches for how to source using www.indeed.com.
Walkthrough of Finding People On LinkedIn – for Free
Get Rikka’s top secrets to maximizing how you can source on LinkedIn for free.
MODULE 4:
OUTREACH
Reaching out and engaging with qualified people that haven’t applied to your job posting.
First Things First
- You’ll learn the subtle mindset shift you need to make before you start reaching out to passive candidates.
- You’ll learn how easy it can be to drastically increase the quality of your candidates while lowering the amount of competition you have.
Reaching Out To Candidates
- Learn the best way to reach out to candidates over calls, voicemail and email.
- You’ll get Rikka’s proven templates and scripts for any and all recruiting outreach.
- You’ll learn how to customize Rikka’s scripts and templates to make them your own.
Industry Referrals & Successful + Sensitive Outreach
- Learn how to connect with industry veterans to get referrals for your openings.
- Learn how to recruit the rockstars in your market – without it being awkward.
MODULE 5:
INTERVIEWING
How you sell and screen at the same time, so you can get to YES with the people you want to hire.
Review Deal Breakers
- Understand how and why to review deal breakers with your candidate before your first interview including how to talk about money early and often.
The Interview Process
- Learn how many interviews you should be doing and in what order for different types of positions.
- Learn the best practices for your interviewing process that helps you screen and sell throughout the process.
- Learn why the phone interview is the best way to start your interview process and what kind of questions you should be asking during it.
The Interview Process Part 2
- You’ll learn how to plan your selection process and the steps involved in making a hire.
- You’ll learn about contrary evidence – the single best approach to “stop getting fooled” in the interview.
- You’ll learn what questions to ask and why at each stage of the interview process so you can be confident they can do the job AND you know how to put together an offer they’ll accept.
The S.E.L.L. Interview Method
- Discover this advanced interview training and how you can use it to become a master at selling and screening during the selection process.
- This training is how you stop candidates from ghosting you or sending out offers they ignore or decline.
The Candidate Ranking Sheet
- Learn how you can use The Candidate Ranking Sheet when multiple people are involved in the hiring process to keep everyone focused on what matters and not on their feelings.
Rejection Templates and Examples
- It’s never enjoyable to tell someone you're rejecting them. Use these templates and examples to make this necessary part of the job much easier.
- There are templates and examples for many different rejection scenarios. Because, not all rejections are the same.
MODULE 6:
SELECTION
What you can do if you’re not getting enough information to make a decision from your interview process.
Using Pre-Employment Assessments
- How to choose the right pre-assessment to help you get an insight into your candidate’s strengths and areas for improvement.
- A quick primer of The Top 3 Assessments we recommend and how, when and why to administer them.
Using Skill Tests
- Use the Skill Testing Matrix to decide which skills you need to test for and why.
Leveraging Pre-Hire Projects
- Follow our guidelines to help you design an effective pre-hire project to evaluate your candidate’s skills, abilities and approach to problem solving.
Crafting On-The-Job Experiences
- Choose from the 3 types of On-The-Job Experiences to help you assess how a candidate might fit into your environment and culture and to help candidate’s assess what the job entails and what they are getting themselves into.
- Use our On-The-Job Experience Worksheet to design your On-The-Job Experience.
MODULE 7:
EXTENDING THE OFFER
How to get to YES! With the candidates you want to hire.
Talking about Money
- Understand why it’s important to have The Money Conversation with your candidate before extending the offer and follow our Money Conversation Script to see how easy this awkward conversation can be.
Creating The Offer Letter
- Using the information you learned in the interview process and our Offer Letter Template to create an offer letter that includes everything the candidate needs to know and sets you up for your best chance at YES!
Making The Verbal Offer
- Increase your chances of Getting To Yes with the candidate with verbal offers and why you need to make a verbal offer BEFORE you send the formal offer letter to the candidate.
Closing The Deal & Getting To Yes
- We’ll walk you through the 8 potential scenarios that might come up AFTER you extend the offer and what to do each one.
- We’ll talk about how to negotiate so that it’s a win-win for both you and the candidate.
- We’ll also cover what to do in case you decide to rescind your offer or they decide to decline it and how you can learn from the experience.
MODULE 8:
COVER YOUR ASS(ETS)
Learn how you can protect your business before and after you hire someone..
Should You Ask For References
- In this lesson we’ll help you decide if you should ask the candidate for references and what to do instead that’s more effective and accurate.
Conducting Background Checks
- Understand the process for running background checks and why they are important plus we’ll share the details of our preferred provider for Background Checks and how to use them effectively to screen candidates.
Conducting Drug Screening
- Understand the process for running drug screening checks and why they are important plus we’ll share the details of our preferred provider for Drug Screening Checks and how to use them effectively to screen candidates.
Protect Your Business
- Understand the differences between non-competes, confidentiality, and non-solicitation agreements – and which ones you may want to consider using.
plus bonus resources like:
The Ideal Hire Worksheet
Team Assessment
Skill Testing Matrix
Money Conversation Scripts
Hiring Options eBook
plus bonus resources like:
The Ideal Hire Worksheet
Team Assessment
Skill Testing Matrix
Money Conversation Scripts
Hiring Options eBook
Everything you need to change how you feel about recruiting and hiring.
Everything you need to change how you feel about recruiting and hiring.
“I wanted to thank you for your wonderful training and helping me to think of recruiting in a little different way. I have to admit, I’m a 25 yr + HR veteran and recruiting has not been my favorite part of the job. I envy your enthusiasm for that task!”
Cindy
Barton Steel
MEET RIKKA BRANDON
Rikka Brandon started Recruiting in the building products industry in 2001. Since then she's made over 600 placements with a less than 1% replacement rate. She's the Founder and Chief Executive Recruiter of Building Gurus, an executive search and recruitment consulting firm that works exclusively in the Building Products Industry.
She's advised hundreds of building product companies ranging from mom and pops to the Fortune 100. However, her personal favorite has always been the privately held and often family owned business.
Rikka's the go-to girl for growth-minded Building Products Owners and Executives who want to hire the right people to take their manufacturing, distribution, or retail business to the next level.
A Recruiting and Retention expert for LBM Journal Northwestern Lumber Dealers Association, West Coast Lumber Association, Northeast Retail Lumber Association, and the Lumber Bluebook.
A best-selling and award-winning author
Host of the LBM Journal’s Recruit + Retain Podcast,
Rikka has been featured numerous times on Fast Company, American Express's Open Forum, the NFIB, and CBS.
MEET RIKKA BRANDON
Rikka Brandon started Recruiting in the building products industry in 2001. Since then she's made over 600 placements with a less than 1% replacement rate. She's the Founder and Chief Executive Recruiter of Building Gurus, an executive search and recruitment consulting firm that works exclusively in the Building Products Industry.
She's advised hundreds of building product companies ranging from mom and pops to the Fortune 100. However, her personal favorite has always been the privately held and often family owned business.
Rikka's the go-to girl for growth-minded Building Products Owners and Executives who want to hire the right people to take their manufacturing, distribution, or retail business to the next level.
A Recruiting and Retention expert for LBM Journal Northwestern Lumber Dealers Association, West Coast Lumber Association, Northeast Retail Lumber Association, and the Lumber Bluebook.
A best-selling and award-winning author
Host of the LBM Journal’s Recruit + Retain Podcast,
Rikka has been featured numerous times on Fast Company, American Express's Open Forum, the NFIB, and CBS.
Your business can only thrive with the right people.
Your business can only thrive with the right people.
Your business’s success is completely tied to what you can deliver, your ability to provide great customer service, and being able to get the right products to the right place at the right time.
Studies show that high performers are an average of 400% more productive than average performers. And in more complex positions–like management–high performers can be up to 800% more productive than average.
That means that a $1 million sales territory can turn into a $5 million territory.
That means you could produce and deliver products 5x more efficiently — by replacing just one average employee with a profit center who can start adding to your bottom line immediately.
That’s the difference between finding, attracting, and hiring high performers vs. settling for the best mediocre application.
what you get
The training, processes, and tools you need to improve your recruiting and hiring results quickly.
5 Bonus Resources We Love
If you're experiencing:
Settling for the “best” that applied because you need to fill the position
WILL CHANGE THE WAY YOU FEEL ABOUT HIRING.
Questions & answers
Will this work for me if I don't have an HR team?
In fact, we recommend that owners of building product businesses use this course even if they already have an HR lead.
How is the Hire Power Course delivered?
I'm already pretty good at hiring. Is Hire Power just for beginners?
What does Hire Power cost?
Even for an $18 per hour employee, the overall cost of every bad hire is $11,272. If this course helps you make even one good hire, you’ve already generated a return.
I'm so busy, can I delegate all of this to someone else?
Hire Power was designed with the owner, hiring managers, HR professionals, and for any person inside your organization that is interested in learning about recruiting, interviewing, and hiring. Hiring is most effective when it's a blend of strategy from the owner/leader and tactical execution handled by a hiring manager or support person. Should you wish to purchase more than one seat, reach out to Hello@RikkaBrandon.com to see if any discounts may be available.
However, we strongly recommend that Leaders access the course themselves, even if they have other team members in charge of the hiring process. The tactics of hiring a team can be outsourced, but learning how to attract, hire, and keep good employees is key to your success. You can't outsource learning.
will equip you to build a team that increases profits, gives you freedom, and builds your legacy. Even if:
You don’t have time
Hire Power is like a come-and-go pocket guide to building product hiring success. Need to write a job ad right now? Just check the job ad section. Want to reach out to a potential candidate? Check the outreach section and keep moving forward.
You don’t have any interest in hiring
You don’t have an HR person
Your team is doing okay right now
You’ve screwed up hiring before
You struggle with technology
You live in a rural area
Overcome the scarcity cycle, stop settling, & hire with confidence.
Copyright 2023 The Brandon Group